Ten examples of why being in agro-tech is like herding cats

An off-the-wall look at how some in the agro-tech world have gone rogue, doing their own thing to resolve issues without giving much regard to research, planning and understanding as to how the agri-agronomy world works.

It is a light-hearted and yet thought-provoking article that urges those in the agrotech innovation sector to better understand the workings of the people at the heart of the agriculture and forestry industries – the foresters and farmers working at ground level. It also challenges the agro-tech sector to start working together to address real, global issues.


Photo by The Lucky Neko on Unsplash

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